Jack Bridger

Marketing is hard. But developer marketing is marketing on hard-mode. Listening to experts on podcasts is one way to make developer marketing a little bit easier. Below are my favourite developer marketing podcasts. Scaling DevTools Scaling DevTools investigates how DevTools go from zero to one. Each episode interviews an expert

DevRel's philosophy overcomes the typical developers' skeptical attitude toward traditional hard-sell marketing. Learn more about DevRel.

From day one, Stripe has been adamant about ease of use. Its installation process is a breeze – just copy and paste seven lines of code to get up and running. And its documentation is famously clear and concise. Stripe co-founder John Collison [https://www.npr.org/2018/05/07/608512576/

Being able to take those real problems that you notice when talking to real [developers] and turn that into content. That's the best type of content.

As the demand for developers continues to rise, so too does the demand for tools to make developers more productive. Tools that help developers create, test and debug software are being developed at an unprecedented rate. For these companies that are looking to market their tools, conferences provide one of